Tether is doubling down on its global expansion strategy and this time, it’s setting its sights on Spanish-speaking markets. On August 7, the stablecoin giant acquired a minority stake in Bit2Me, a leading crypto platform that primarily serves Spanish-speaking users. The move comes as part of a €30 million funding round led by Tether, aimed at boosting Bit2Me’s presence across Latin America and the European Union.
This isn’t just a financial investment it’s a strategic one. Bit2Me recently secured a Crypto-Asset Service Provider license in Spain, allowing it to operate across all 27 EU countries under the EU’s new MiCA regulatory framework. The license gives Bit2Me a major edge as crypto firms rush to adapt to MiCA’s stringent standards.
“Tether’s support is a vote of confidence in our mission to build secure and compliant infrastructure for the digital asset economy,” said Andrei Manuel, co-founder and COO of Bit2Me. He emphasized that the funding will help drive their expansion in key markets particularly in Argentina, where crypto adoption is rising amid ongoing economic uncertainty.
Paolo Ardoino, Tether’s CEO, praised Bit2Me’s approach to regulation and user-friendly design. “They’ve consistently shown a commitment to compliance and innovation,” he said, highlighting the platform’s growing role in the broader crypto ecosystem.
But the deal also comes at a complicated time for Tether. While it’s helping Bit2Me thrive under MiCA regulations, Tether itself is still facing scrutiny in the EU. The company has yet to meet the transparency requirements demanded of stablecoin issuers under MiCA, limiting its ability to operate fully in the European market.
Similar challenges may soon arise in the U.S., where the recently passed GENIUS Act introduces strict disclosure rules for stablecoin providers—posing potential hurdles for Tether’s typically opaque operations.
Still, this latest investment shows that Tether isn’t standing still. By backing platforms like Bit2Me, it’s finding new ways to expand its influence especially in regions hungry for crypto solutions amid financial instability.
