A new survey by PayPal and the National Cryptocurrency Association suggests that cryptocurrency payments are moving beyond experimentation and into everyday commerce for U.S. merchants.<\/p>\n\n\n\n
According to the survey, nearly 40% of large U.S. companies now accept crypto payments<\/strong>, reflecting a steady rise in adoption driven largely by customer demand. The study gathered responses from more than 600 senior payment and strategy decision-makers across multiple industries.<\/p>\n\n\n\n Almost nine out of ten merchants<\/strong> surveyed said customers have already asked whether they can pay using cryptocurrency. This growing interest appears to be pushing businesses to integrate crypto at checkout.<\/p>\n\n\n\n May Zabaneh, PayPal\u2019s vice president and general manager, said crypto payments are no longer a novelty. Instead, merchants that adopt them are seeing real benefits as shoppers look for faster and more flexible ways to pay.<\/p>\n\n\n\n For businesses that have already enabled crypto payments, the numbers are notable. On average, crypto transactions account for about 26% of total sales<\/strong> where the option is available, according to the survey.<\/p>\n\n\n\n Adoption is strongest among large enterprises (37%)<\/strong>, followed by midsized businesses (32%) and small businesses (34%). Major U.S. brands such as Starbucks, Walmart, and Home Depot were cited as examples of companies already accepting crypto.<\/p>\n\n\n\n Industries leading the charge include hospitality, travel, digital goods, and gaming<\/strong>, where younger, tech-savvy customers are more likely to pay with crypto.<\/p>\n\n\n\n Looking ahead, 84% of merchants believe crypto payments will become mainstream within the next five years<\/strong>. However, there\u2019s still a major hurdle: usability.<\/p>\n\n\n\n About 90% of respondents said they would only adopt crypto at scale if it were as easy to use as credit cards<\/strong>. That highlights a gap between interest and infrastructure, suggesting that smoother checkout experiences will be critical for wider adoption.<\/p>\n\n\n\n Stu Alderoty, president of the NCA and chief legal officer at Ripple, summed it up by saying that curiosity isn\u2019t the issue \u2014 clarity and simplicity are.<\/p>\n\n\n\n PayPal has already taken steps in that direction, launching a crypto checkout tool that allows U.S. merchants to accept payments in more than 100 cryptocurrencies.<\/p>\n","protected":false},"excerpt":{"rendered":" A new survey by PayPal and the National Cryptocurrency Association suggests that cryptocurrency payments are moving beyond experimentation and into everyday commerce for U.S. merchants. According to the survey, nearly 40% of large U.S. companies now accept crypto payments, reflecting a steady rise in adoption driven largely by customer demand. The study gathered responses from…<\/p>\n","protected":false},"author":3,"featured_media":13779,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63,70],"tags":[65,1994,839],"class_list":["post-13768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crypto-news","category-finance","tag-crypto","tag-nca","tag-paypal"],"yoast_head":"\nCrypto demand is coming from customers<\/h3>\n\n\n\n
Crypto already makes up a meaningful share of sales<\/h3>\n\n\n\n
Mainstream adoption depends on simplicity<\/h3>\n\n\n\n